Statistic regarding Skechers customers: favorite fast fashion brands

AIlon has analyzed 11978 people from Germany who have a very high affinity to Skechers and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Fashionfast | Skechers

March 24, 2022

This statistic visualizes the preferred fast fashion brands of that part of the German population, with a strong preference for the fashion label "Skechers", in comparison to the total population. Very noticeable is the increased value for Guess, United Colors Of Bennetton, Mango, as well as the decreased value for Kik, C&A, Uniqlo.

This bar chart visualizes, how a preference for the brand "Skechers" correlates with a preference for the displayed Fashionfast affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Skechers" customers to have a preference for "Guess" is increased by 140.98% .

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