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Financial | Deutschland sucht den Superstar
July 14, 2022
This statistic shows the preferred financial companies of that part of the German population, with a high affinity for the brand "Deutschland sucht den Superstar", in comparison to the total population.
Especially pronounced is the increased value for Mannheimer Versicherung, Barmer, Cosmosdirekt, as well as the negative correlation with Allianz Versicherung, Volksbank, Aok.
This bar chart visualizes, how a preference for the brand "Deutschland sucht den Superstar" correlates with an affinity for the displayed Financial affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Deutschland sucht den Superstar" brandfans to have a preference for "Mannheimer Versicherung" is increased by 44.97% .
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