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Lifestyle | ARAG SE
March 23, 2022
This statistic shows the preferred lifestyle of that part of the German population, with a strong preference for the financial services company "ARAG SE", compared to the total population.
Very noticeable are the positive values for E-Mobilität, Riding an e-bike, Elektroautos and the negative values for Shopping in Discounters, Hair care, Haustier: Vogel.
This bar chart visualizes, how a preference for the brand "ARAG SE" correlates with an affinity for the displayed Lifestyle affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "ARAG SE" brandfans to have a preference for "E-Mobilität" is increased by 60.15% .
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