Statistic regarding Glücksspiel brandfans: preferred lifestyle

AIlon has analyzed 31446 people from Germany who have a very high affinity to Glücksspiel and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Lifestyle | Glücksspiel

March 24, 2022

This statistic shows the preferred lifestyle of that part of the German population, with a high affinity for the brand "Glücksspiel", compared to the total population. Extremely noticeable are the positive values for Gambling, Brille beim Optiker kaufen, Brille tragen and the negative values for Permanent hair removal, Riding the bus, Nutzt die Bahn für Fernverkehrsreisen.

This bar chart visualizes, how an affinity for the brand "Glücksspiel" correlates with a preference for the displayed Lifestyle affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Glücksspiel" brandfans to have a preference for "Gambling" is increased by 47.4% .

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