Statistic regarding Guenstiger.de customers: preferred lifestyle

AIlon has analyzed 7737 people from Germany who have a very high affinity to Guenstiger.de and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Lifestyle | Guenstiger.de

March 24, 2022

This statistic visualizes the preferred lifestyle of that part of the German population, with a high affinity for the shopping brand "Guenstiger.de", compared to the total population. Especially pronounced are the positive values for Brille beim Optiker kaufen, Gambling, Brille tragen and the negative values for Permanent hair removal, Having a smart TV, Shopping in furniture stores.

This bar chart visualizes, how an affinity for the brand "Guenstiger.de" correlates with a preference for the displayed Lifestyle affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Guenstiger.de" customers to have an affinity for "Permanent hair removal" is decreased by 56.06% .

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