Statistic regarding L’TUR customers: preferred lifestyle

AIlon has analyzed 3680 people from Germany who have a very high affinity to L’TUR and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Lifestyle | L’TUR

March 23, 2022

This statistic shows the preferred lifestyle of that part of the German population, with a strong preference for the tour operator "L’TUR", compared to the total population. Extremely noticeable are the positive values for Nutzt Vergleichsportale, Smart-Home, E-Mobilität and the negative values for Shopping in Discounters, Haustier: Vogel, Brille beim Optiker kaufen.

This bar chart visualizes, how a preference for the brand "L’TUR" correlates with a preference for the displayed Lifestyle affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "L’TUR" customers to have an affinity for "Nutzt Vergleichsportale" is increased by 105.54% .

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