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Lifestyle | Netto Marken-Discount
March 23, 2022
This statistic visualizes the preferred lifestyle of that part of the German population, with a strong preference for the shopping brand "Netto Marken-Discount", in comparison to the total population.
Very pronounced are the positive values for Shopping in Discounters, Hair care, Haustier: Vogel and the negative values for E-Mobilität, Riding an e-bike, Shopping in hardware stores.
This bar chart visualizes, how an affinity for the brand "Netto Marken-Discount" correlates with an affinity for the displayed Lifestyle affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Netto Marken-Discount" customers to have an affinity for "Shopping in Discounters" is increased by 27.35% .
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