Statistic regarding Radverkehr customers: preferred lifestyle

AIlon has analyzed 36713 people from Germany who have a very high affinity to Radverkehr and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Lifestyle | Radverkehr

March 23, 2022

This statistic shows the preferred lifestyle of that part of the German population, with a high affinity for the mobility service provider "Radverkehr", in comparison to the total population. Extremely noticeable are the positive values for Cycling, Shopping in furniture stores, Having a smart TV and the negative values for Brille beim Optiker kaufen, Haustier: Vogel, Gambling.

This bar chart visualizes, how a preference for the brand "Radverkehr" correlates with an affinity for the displayed Lifestyle affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Radverkehr" customers to have a preference for "Cycling" is increased by 49.46% .

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