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Media channel affinities | Avon Products
March 25, 2022
This statistic shows the favorite media channels of that part of the German population, with a strong preference for the cosmetics brand "Avon Products", compared to the total population.
Extremely pronounced is the positive relation to Instagram, Facebook, YouTube, as well as the negative relation to Radio, Twitch, Newspaper.
This bar chart visualizes, how an affinity for the brand "Avon Products" correlates with an affinity for the displayed Media channel affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Avon Products" customers to have an affinity for "Radio" is decreased by 41.46% .
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