Statistic regarding OK! (Magazin) brandfans: favorite online travel agencies

AIlon has analyzed 14010 people from Germany who have a very high affinity to OK! (Magazin) and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Travel | OK! (Magazin)

March 23, 2022

This statistic shows the favorite online travel agencies of that part of the German population, with a high affinity for the brand "OK! (Magazin)", in comparison to the total population. The largest outliers in the positive range are: Urlaubsguru.De, Tripadvisor, Its and in the negative range are: Öger Tours, Schauinsland Reisen, Berge & Meer.

This bar chart visualizes, how an affinity for the brand "OK! (Magazin)" correlates with an affinity for the displayed Travel affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "OK! (Magazin)" brandfans to have a preference for "Urlaubsguru.De" is increased by 72.08% .

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