This study is based on a small sample and is not entirely current.
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Create current statisticsAutomotive Magazine | Handelsblatt
March 24, 2022
This statistic shows the favored automotive magazines of that part of the German population, with a high affinity for the brand "Handelsblatt", in comparison to the total population.
The preference for the magazines "Auto Motor Sport" and "Auto Zeitung" is clearly increased, while it is moderately decreased for the the magazines "9ELF" and "Ramp Space".
This bar chart visualizes, how an affinity for the brand "Handelsblatt" correlates with an affinity for the displayed Automotive Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Handelsblatt" brandfans to have a preference for "Auto Motor Sport" is increased by 83.45% .
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