Statistic regarding Aral customers: most popular beauty influencers

AIlon has analyzed 12035 people from Germany who have a very high affinity to Aral and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Beauty Influencer | Aral

March 23, 2022

This statistic shows the most popular beauty influencers of that part of the German population, with a strong preference for the chemical company "Aral", in comparison to the total population. Very pronounced is the decreased value for Dagibee and Paola Maria.

This bar chart visualizes, how a preference for the brand "Aral" correlates with a preference for the displayed Beauty Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Aral" customers to have an affinity for "Dagibee" is decreased by 2.61% .

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