Statistic regarding Schöner Wohnen customers: most popular beauty influencers

AIlon has analyzed 15949 people from Germany who have a very high affinity to Schöner Wohnen and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Beauty Influencer | Schöner Wohnen

March 24, 2022

This statistic visualizes the most popular beauty influencers of that part of the German population, with a high affinity for the furniture retailer "Schöner Wohnen", compared to the total population. The largest deviations in the positive range are: Dagibee and Paola Maria and in the negative range are: Ingrid Nilsen and James Charles.

This bar chart visualizes, how an affinity for the brand "Schöner Wohnen" correlates with an affinity for the displayed Beauty Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Schöner Wohnen" customers to have a preference for "Dagibee" is increased by 4.76% .

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