Statistic regarding Schöner Wohnen customers: favorite energy companies

AIlon has analyzed 15949 people from Germany who have a very high affinity to Schöner Wohnen and compared the mean values with a representative sample of the population.

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Energy | Schöner Wohnen

March 24, 2022

This statistic shows the favorite energy companies of that part of the German population, with a high affinity for the furniture retailer "Schöner Wohnen", in comparison to the total population. Especially noticeable is the increased value for Eon, as well as the negative correlation with Rwe.

This bar chart visualizes, how a preference for the brand "Schöner Wohnen" correlates with a preference for the displayed Energy affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Schöner Wohnen" customers to have a preference for "Eon" is increased by 71.0% .

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