This study is based on a small sample and is not entirely current.
Current and correct figures can be generated at any time with a free account.
Create current statisticsLoading statistic. Please wait...
Lifestyle | Aral
March 23, 2022
This statistic shows the preferred lifestyle of that part of the German population, with a strong preference for the chemical company "Aral", in comparison to the total population.
Very noticeable are the positive values for E-Mobilität, Hybrid Autos, Riding an e-bike and the negative values for Shopping in Discounters, Haustier: Vogel, Hair care.
This bar chart visualizes, how a preference for the brand "Aral" correlates with an affinity for the displayed Lifestyle affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Aral" customers to have an affinity for "E-Mobilität" is increased by 93.04% .
You are free to share and adapt, you must give appropriate credit.
