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Beauty Influencer | Gutherzigkeit
March 24, 2022
This statistic visualizes the most popular beauty influencers of that part of the German population, with a high affinity for the brand "Gutherzigkeit", in comparison to the total population.
The largest deviations in the positive range are: Paola Maria and Zoe Sugg and in the negative range are: Ingrid Nilsen and James Charles.
This bar chart visualizes, how a preference for the brand "Gutherzigkeit" correlates with an affinity for the displayed Beauty Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Gutherzigkeit" brandfans to have an affinity for "Paola Maria" is increased by 1.29% .
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