Statistic regarding Gutherzigkeit brandfans: favorite fast fashion brands

AIlon has analyzed 63507 people from Germany who have a very high affinity to Gutherzigkeit and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Fashionfast | Gutherzigkeit

March 24, 2022

This statistic visualizes the most popular fast fashion brands of that part of the German population, with a high affinity for the brand "Gutherzigkeit", in comparison to the total population. Extremely pronounced is the positive correlation with Kik, C&A, Guess, as well as the negative relation to S. Oliver, H&M, Esprit.

This bar chart visualizes, how a preference for the brand "Gutherzigkeit" correlates with an affinity for the displayed Fashionfast affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Gutherzigkeit" brandfans to have a preference for "Kik" is increased by 18.44% .

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