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Beauty Influencer | Puma
March 23, 2022
This statistic shows the most popular beauty influencers of that part of the German population, with a high affinity for the fashion label "Puma", in comparison to the total population.
The largest deviations in the positive range are: Jeffree Star and Nikis Beauty Channel and in the negative range are: Dagibee and Ingrid Nilsen.
This bar chart visualizes, how a preference for the brand "Puma" correlates with an affinity for the displayed Beauty Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Puma" customers to have a preference for "Dagibee" is decreased by 1.19% .
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