Statistic regarding Commerzbank brandfans: most popular entertainment influencers

AIlon has analyzed 7965 people from Germany who have a very high affinity to Commerzbank and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Entertainment Influencer | Commerzbank

March 23, 2022

This statistic visualizes the most popular entertainment influencers of that part of the German population, with a strong preference for the financial services company "Commerzbank", in comparison to the total population. Extremely pronounced is the increased value for Joko Winterscheidt, Dwayne Johnson, Tedros Teclebrhan, as well as the decreased value for Sascha Grammel, Guido Maria Kretschmer, Daniela Katzenberger.

This bar chart visualizes, how a preference for the brand "Commerzbank" correlates with an affinity for the displayed Entertainment Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Commerzbank" brandfans to have a preference for "Joko Winterscheidt" is increased by 3.28% .

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