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Beauty Influencer | Commerzbank
March 23, 2022
This statistic visualizes the most popular beauty influencers of that part of the German population, with a strong preference for the financial services company "Commerzbank", in comparison to the total population.
Extremely pronounced is the increased value for Jeffree Star and Nikis Beauty Channel, as well as the decreased value for Ingrid Nilsen and Dagibee.
This bar chart visualizes, how a preference for the brand "Commerzbank" correlates with a preference for the displayed Beauty Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Commerzbank" brandfans to have an affinity for "Ingrid Nilsen" is decreased by 0.94% .
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