Statistic regarding Fernsehwoche viewers: most popular fashion magazines

AIlon has analyzed 2877 people from Germany who have a very high affinity to Fernsehwoche and compared the mean values with a representative sample of the population.

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Fashion Magazine | Fernsehwoche

March 23, 2022

This statistic visualizes the favorite fashion magazines of that part of the German population, with a high affinity for the media company "Fernsehwoche", compared to the total population. The affinity for the magazines "Burda Style" and "Grazia" is strongly increased, while it is strongly decreased for the the magazines "Madame" and "Harpers Bazaar".

This bar chart visualizes, how a preference for the brand "Fernsehwoche" correlates with a preference for the displayed Fashion Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Fernsehwoche" viewers to have an affinity for "Madame" is decreased by 44.56% .

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