This study is based on a small sample and is not entirely current.
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Create current statisticsFood Influencer | Alpro
March 23, 2022
This statistic shows the most popular food influencers of that part of the German population, with a high affinity for the food manufacturer "Alpro", compared to the total population.
Very noticeable is the increased value for So Vegan and Jamie Oliver, as well as the decreased value for Nelson Müller and Alfons Schuhbeck.
This bar chart visualizes, how a preference for the brand "Alpro" correlates with an affinity for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Alpro" customers to have an affinity for "So Vegan" is increased by 4.62% .
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