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Food Influencer | Pick up
March 24, 2022
This statistic visualizes the most popular food influencers of that part of the German population, with a high affinity for the food manufacturer "Pick up", in comparison to the total population.
Very pronounced is the increased value for Vegan Richa and So Vegan, as well as the decreased value for Ralf Zacherl and Tiny Spoon.
This bar chart visualizes, how a preference for the brand "Pick up" correlates with a preference for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Pick up" customers to have a preference for "Vegan Richa" is increased by 2.81% .
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