Statistic regarding Pilsner Urquell customers: favorite musicians

AIlon has analyzed 4854 people from Germany who have a very high affinity to Pilsner Urquell and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Music Influencer | Pilsner Urquell

March 23, 2022

This statistic visualizes the favored artists of that part of the German population, with a high affinity for the food manufacturer "Pilsner Urquell", in comparison to the total population. The largest deviations in the positive range are: Eminem, The Thrillseekers, Led Zeppelin and in the negative range are: Pietro Lombardi, The Fray, Zayn.

This bar chart visualizes, how an affinity for the brand "Pilsner Urquell" correlates with an affinity for the displayed Music Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Pilsner Urquell" customers to have a preference for "Eminem" is increased by 6.26% .

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