Statistic regarding G-Star customers: most popular union magazines

AIlon has analyzed 9120 people from Germany who have a very high affinity to G-Star and compared the mean values with a representative sample of the population.

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Union Magazine | G-Star

March 23, 2022

This statistic visualizes the favored union magazines of that part of the German population, with a high affinity for the fashion label "G-Star", compared to the total population. The affinity for the magazine "Vorwärts" is clearly increased.

This bar chart visualizes, how an affinity for the brand "G-Star" correlates with an affinity for the displayed Union Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "G-Star" customers to have a preference for "Vorwärts" is increased by 2.19% .

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