This study is based on a small sample and is not entirely current.
Current and correct figures can be generated at any time with a free account.
Create current statisticsLoading statistic. Please wait...
Beauty | Philips
March 23, 2022
This statistic visualizes the favorite cosmetics brands of that part of the German population, with a strong preference for the tech company "Philips", in comparison to the total population.
Extremely pronounced is the positive relation to Gilette, Axe/Lynx/Ego, Head And Shoulders, as well as the negative correlation with Rexona, Dove, Yves Rocher.
This bar chart visualizes, how a preference for the brand "Philips" correlates with an affinity for the displayed Beauty affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Philips" customers to have an affinity for "Gilette" is increased by 106.15% .
You are free to share and adapt, you must give appropriate credit.
