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Beauty | Rewe
March 3, 2023
This statistic shows the favorite cosmetics brands of that part of the German population, with a strong preference for the shopping brand "Rewe", compared to the total population.
The largest deviations in the positive range are: Oral B, Clinique, Lancôme and in the negative range are: Kiehls, Tresemme, Kose.
This bar chart visualizes, how an affinity for the brand "Rewe" correlates with an affinity for the displayed Beauty affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Rewe" customers to have a preference for "Oral B" is increased by 48.92% .
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