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Communication | Bench
March 24, 2022
This statistic shows the most popular cell phone providers and messenger services of that part of the German population, with a high affinity for the fashion label "Bench", in comparison to the total population.
Very pronounced is the positive relation to Telegram and Threema, as well as the decreased value for Winsim and Freenet.
This bar chart visualizes, how an affinity for the brand "Bench" correlates with a preference for the displayed Communication affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Bench" customers to have a preference for "Telegram" is increased by 112.01% .
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