AIlon has analyzed 2052 people from Germany who have a very high affinity to Mazda and compared the mean values with a representative sample of the population.
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March 24, 2022
This statistic visualizes the preferred entertainment media of that part of the German population, with a high affinity for the car manufacturer "Mazda", in comparison to the total population.
Extremely pronounced is the increased value for Nintendo, Need For Speed, Gameloft, as well as the negative relation to The Sims, Cinemaxx, Dota.
This bar chart visualizes, how a preference for the brand "Mazda" correlates with a preference for the displayed Entertainment affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Mazda" brandfans to have a preference for "Nintendo" is increased by 10.26% .
Source:
AIlon
Publication date:
March 24, 2022
Sample size Mazda:
2052
Sample size population sample: 3.414.229
Area of enquiry: Germany
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