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Fashionfast | Mazda
March 24, 2022
This statistic visualizes the preferred fast fashion brands of that part of the German population, with a high affinity for the car manufacturer "Mazda", in comparison to the total population.
Very pronounced is the positive correlation with S. Oliver, Esprit, H&M, as well as the negative relation to Kik, C&A, Primark.
This bar chart visualizes, how a preference for the brand "Mazda" correlates with a preference for the displayed Fashionfast affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Mazda" brandfans to have an affinity for "S. Oliver" is increased by 36.85% .
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