Statistic regarding Individualsport brandfans: favorite fast fashion brands

AIlon has analyzed 18427 people from Germany who have a very high affinity to Individualsport and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Fashionfast | Individualsport

March 24, 2022

This statistic visualizes the favorite fast fashion brands of that part of the German population, with a high affinity for the brand "Individualsport", compared to the total population. The largest outliers in the positive range are: S. Oliver, Esprit, H&M and in the negative range are: C&A, Kik, Primark.

This bar chart visualizes, how a preference for the brand "Individualsport" correlates with an affinity for the displayed Fashionfast affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Individualsport" brandfans to have an affinity for "C&A" is decreased by 62.54% .

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