Statistic regarding JYSK customers: favorite fast fashion brands

AIlon has analyzed 8911 people from Germany who have a very high affinity to JYSK and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Fashionfast | JYSK

March 24, 2022

This statistic shows the favored fast fashion brands of that part of the German population, with a high affinity for the furniture retailer "JYSK", compared to the total population. The largest outliers in the positive range are: Esprit, S. Oliver, H&M and in the negative range are: Kik, C&A, Peacocks.

This bar chart visualizes, how a preference for the brand "JYSK" correlates with a preference for the displayed Fashionfast affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "JYSK" customers to have an affinity for "Esprit" is increased by 59.3% .

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