Statistic regarding Samsung customers: favorite fast fashion brands

AIlon has analyzed 80229 people from Germany who have a very high affinity to Samsung and compared the mean values with a representative sample of the population.

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Fashionfast | Samsung

March 24, 2022

This statistic visualizes the favored fast fashion brands of that part of the German population, with a high affinity for the tech company "Samsung", in comparison to the total population. The largest deviations in the positive range are: S. Oliver, Esprit, H&M and in the negative range are: Kik, C&A, Nasty Gal.

This bar chart visualizes, how a preference for the brand "Samsung" correlates with an affinity for the displayed Fashionfast affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Samsung" customers to have a preference for "S. Oliver" is increased by 23.27% .

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