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Financial | Heine (Versandhandel)
March 23, 2022
This statistic visualizes the favorite financial sector companies of that part of the German population, with a strong preference for the shopping brand "Heine (Versandhandel)", compared to the total population.
The largest outliers in the positive range are: Dak, Sparkasse, Gothaer and in the negative range are: Targo, Paypal, Techniker Krankenkasse.
This bar chart visualizes, how an affinity for the brand "Heine (Versandhandel)" correlates with an affinity for the displayed Financial affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Heine (Versandhandel)" customers to have an affinity for "Dak" is increased by 69.92% .
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