Statistic regarding Heine (Versandhandel) customers: favorite mobility service providers

AIlon has analyzed 2222 people from Germany who have a very high affinity to Heine (Versandhandel) and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Mobility | Heine (Versandhandel)

March 23, 2022

This statistic shows the favorite mobility service providers of that part of the German population, with a high affinity for the shopping brand "Heine (Versandhandel)", compared to the total population. The largest outliers in the positive range are: Latam Airlines, Blablacar, Airasia and in the negative range are: Ryanair, Turkish Airlines, Deutsche Bahn.

This bar chart visualizes, how a preference for the brand "Heine (Versandhandel)" correlates with a preference for the displayed Mobility affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Heine (Versandhandel)" customers to have an affinity for "Ryanair" is decreased by 24.64% .

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