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Mobility | Wertvorstellung
July 14, 2022
This statistic visualizes the favorite mobility service providers of that part of the German population, with a high affinity for the brand "Wertvorstellung", in comparison to the total population.
Extremely noticeable is the increased value for Lufthansa, Condor, Deutsche Bahn, as well as the negative correlation with Bosch E-Bike Systems, Uber, Share Now.
This bar chart visualizes, how an affinity for the brand "Wertvorstellung" correlates with a preference for the displayed Mobility affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Wertvorstellung" brandfans to have an affinity for "Lufthansa" is increased by 16.19% .
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