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Financial | TVNOW
March 23, 2022
This statistic shows the favorite financial companies of that part of the German population, with a strong preference for the media company "TVNOW", compared to the total population.
Very noticeable is the positive relation to Barmer, Paypal, Techniker Krankenkasse, as well as the negative correlation with Aok, Volksbank, Bkk.
This bar chart visualizes, how a preference for the brand "TVNOW" correlates with an affinity for the displayed Financial affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "TVNOW" viewers to have an affinity for "Barmer" is increased by 85.76% .
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