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Lifestyle | TVNOW
March 23, 2022
This statistic shows the preferred lifestyle of that part of the German population, with a high affinity for the media company "TVNOW", in comparison to the total population.
Very noticeable are the positive values for Nutzt die Bahn für Fernverkehrsreisen, Nutzt CTV, Clubbing and the negative values for Brille beim Optiker kaufen, Gambling, Haustier: Vogel.
This bar chart visualizes, how a preference for the brand "TVNOW" correlates with a preference for the displayed Lifestyle affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "TVNOW" viewers to have an affinity for "Nutzt die Bahn für Fernverkehrsreisen" is increased by 100.46% .
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