Statistic regarding Fila customers: favorite food manufacturer

AIlon has analyzed 3247 people from Germany who have a very high affinity to Fila and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Food | Fila

March 23, 2022

This statistic shows the favorite food manufacturer of that part of the German population, with a high affinity for the fashion label "Fila", in comparison to the total population. Especially pronounced is the positive correlation with Coca Cola, Twix, Snickers, as well as the decreased value for After Eight, Maggi, Vitamalz.

This bar chart visualizes, how a preference for the brand "Fila" correlates with a preference for the displayed Food affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Fila" customers to have an affinity for "Coca Cola" is increased by 50.52% .

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