Statistic regarding Fila customers: favorite audio equipment companies

AIlon has analyzed 3247 people from Germany who have a very high affinity to Fila and compared the mean values with a representative sample of the population.

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Music | Fila

March 23, 2022

This statistic visualizes the favorite audio equipment companies of that part of the German population, with a strong preference for the fashion label "Fila", in comparison to the total population. Very pronounced is the positive correlation with Bose and Teufel.

This bar chart visualizes, how a preference for the brand "Fila" correlates with an affinity for the displayed Music affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Fila" customers to have a preference for "Bose" is increased by 43.95% .

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