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Lifestyle | 7 Up
March 23, 2022
This statistic visualizes the preferred lifestyle of that part of the German population, with a high affinity for the food manufacturer "7 Up", compared to the total population.
Especially noticeable are the positive values for Shopping in furniture stores, Cycling, Having a smart TV and the negative values for Brille beim Optiker kaufen, Gambling, Haustier: Vogel.
This bar chart visualizes, how an affinity for the brand "7 Up" correlates with an affinity for the displayed Lifestyle affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "7 Up" customers to have a preference for "Shopping in furniture stores" is increased by 64.72% .
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