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Lifestyle | Gothaer Versicherungsbank
March 24, 2022
This statistic shows the preferred lifestyle of that part of the German population, with a strong preference for the financial services company "Gothaer Versicherungsbank", in comparison to the total population.
Especially noticeable are the positive values for Brille beim Optiker kaufen, Gambling, Shopping on weekly markets and the negative values for Riding the bus, Clubbing, Nutzt die Bahn für Fernverkehrsreisen.
This bar chart visualizes, how a preference for the brand "Gothaer Versicherungsbank" correlates with an affinity for the displayed Lifestyle affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Gothaer Versicherungsbank" brandfans to have an affinity for "Riding the bus" is decreased by 15.74% .
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