Statistic regarding Hapag-Lloyd Kreuzfahrten customers: preferred lifestyle

AIlon has analyzed 3641 people from Germany who have a very high affinity to Hapag-Lloyd Kreuzfahrten and compared the mean values with a representative sample of the population.

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Lifestyle | Hapag-Lloyd Kreuzfahrten

March 24, 2022

This statistic shows the preferred lifestyle of that part of the German population, with a high affinity for the tour operator "Hapag-Lloyd Kreuzfahrten", compared to the total population. Extremely pronounced are the positive values for Smart-Home, Kontaktlinsen tragen, Luxury products and the negative values for Shopping in Discounters, Haustier: Vogel, Brille beim Optiker kaufen.

This bar chart visualizes, how an affinity for the brand "Hapag-Lloyd Kreuzfahrten" correlates with a preference for the displayed Lifestyle affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Hapag-Lloyd Kreuzfahrten" customers to have a preference for "Smart-Home" is increased by 175.54% .

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