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Lifestyle | Kodi (Unternehmen)
March 23, 2022
This statistic visualizes the preferred lifestyle of that part of the German population, with a high affinity for the shopping brand "Kodi (Unternehmen)", in comparison to the total population.
Very pronounced are the positive values for Haustier: Vogel, Shopping in Discounters, Manicure and the negative values for E-Mobilität, Having a smart TV, Cycling.
This bar chart visualizes, how a preference for the brand "Kodi (Unternehmen)" correlates with an affinity for the displayed Lifestyle affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Kodi (Unternehmen)" customers to have a preference for "Haustier: Vogel" is increased by 40.86% .
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