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Lifestyle | Orion (Erotik)
March 24, 2022
This statistic shows the preferred lifestyle of that part of the German population, with a high affinity for the shopping brand "Orion (Erotik)", in comparison to the total population.
Very pronounced are the positive values for Haustier: Fisch, Smart-Home, Nutzt Vergleichsportale and the negative values for Shopping in Discounters, Brille beim Optiker kaufen, Haustier: Vogel.
This bar chart visualizes, how a preference for the brand "Orion (Erotik)" correlates with a preference for the displayed Lifestyle affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Orion (Erotik)" customers to have a preference for "Haustier: Fisch" is increased by 127.0% .
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