Statistic regarding Bio-Lebensmittel brandfans: favorite shopping brands

AIlon has analyzed 21302 people from Germany who have a very high affinity to Bio-Lebensmittel and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Shopping | Bio-Lebensmittel

March 23, 2022

This statistic visualizes the favorite shopping brands of that part of the German population, with a high affinity for the brand "Bio-Lebensmittel", in comparison to the total population. Especially noticeable is the positive relation to Edeka, Rewe, Denns, as well as the decreased value for Fielmann, Woolworth, Guenstiger.De.

This bar chart visualizes, how a preference for the brand "Bio-Lebensmittel" correlates with a preference for the displayed Shopping affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Bio-Lebensmittel" brandfans to have a preference for "Edeka" is increased by 68.18% .

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