Statistic regarding Theater brandfans: favorite shopping brands

AIlon has analyzed 2835 people from Germany who have a very high affinity to Theater and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Shopping | Theater

March 24, 2022

This statistic visualizes the favorite shopping brands of that part of the German population, with a high affinity for the brand "Theater", compared to the total population. The largest outliers in the positive range are: Edeka, Rewe, Galeria Kaufhof and in the negative range are: Aldi, Kodi, Woolworth.

This bar chart visualizes, how an affinity for the brand "Theater" correlates with a preference for the displayed Shopping affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Theater" brandfans to have a preference for "Edeka" is increased by 31.77% .

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