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Technology | Rakuten
March 23, 2022
This statistic shows the most popular tech brands of that part of the German population, with a high affinity for the shopping brand "Rakuten", compared to the total population.
Extremely noticeable is the increased value for Siemens, Logitech, Fujitsu, as well as the negative correlation with Lg, Vonvon, D-Link.
This bar chart visualizes, how a preference for the brand "Rakuten" correlates with a preference for the displayed Technology affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Rakuten" customers to have a preference for "Siemens" is increased by 148.26% .
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