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Technology | TK Maxx
March 23, 2022
This statistic visualizes the favorite tech brands of that part of the German population, with a strong preference for the shopping brand "TK Maxx", in comparison to the total population.
The largest outliers in the positive range are: Toshiba, Gmx, Netflix and in the negative range are: Grundig, Braun, Lg.
This bar chart visualizes, how an affinity for the brand "TK Maxx" correlates with an affinity for the displayed Technology affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "TK Maxx" customers to have an affinity for "Toshiba" is increased by 49.73% .
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