Statistic regarding Hermès (Unternehmen) customers: favorite online travel agencies

AIlon has analyzed 6783 people from Germany who have a very high affinity to Hermès (Unternehmen) and compared the mean values with a representative sample of the population.

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Travel | Hermès (Unternehmen)

March 23, 2022

This statistic shows the favorite online travel agencies of that part of the German population, with a high affinity for the fashion label "Hermès (Unternehmen)", compared to the total population. The largest outliers in the positive range are: Tripadvisor, Costa Kreuzfahrten, Hapag Lloyd Cruise Line and in the negative range are: Öger Tours, Schauinsland Reisen, Royal Caribbean Cruise Line.

This bar chart visualizes, how a preference for the brand "Hermès (Unternehmen)" correlates with an affinity for the displayed Travel affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Hermès (Unternehmen)" customers to have a preference for "Tripadvisor" is increased by 123.2% .

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